When making a purchase, brands are an important anchor in selecting a product. A brand stands for quality and prestige, and triggers loyalty in customers. So you should not leave anything to chance when choosing a brand or product name. With kvest Name you can find out how well your proposed names are received by the target group and which name is rated the best.
kvest Name is based on a standardised questionnaire that has been developed taking into account scientific research requirements. Our name test is monadic in its design, meaning that each respondent only sees and rates one product or brand name.
The survey is carried out online in our own panel. Because of this, kvest Ad can provide you with meaningful, presentation-ready results within just a few days. Find out more about kvest and our innovative approach to DIY market research here.