Your advertising claim, or slogan, is the central element of your communication strategy. Its aim is to communicate the brand message to the outside world in a few succinct words. For this reason, you should not take any risks when it comes to the impact of your claim. kvest Claim tells you which of your claims works best with potential customers.
kvest Claim is based on a standardised questionnaire that has been developed taking into account scientific research requirements. Our claim test is monadic in its design, meaning that each respondent only sees and rates one advertising message.
Our survey is carried out in our own online panel. Because of this, kvest Claim can provide you with meaningful, presentation-ready results within just a few days. Find out more about kvest and our innovative approach to DIY market research here.